Program
9:00 AM to 11:00 AM
Early Morning Talks
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Opening Remarks
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Lean Government
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Running Short Experiments During a Long Product Cycle
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Ten Ways to Get Out of the Building
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What Is Innovation Accounting?
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A Conversation with Beth Comstock, SVP at GE, about Bringing Lean Startup to Life at One of the World's Biggest Companies
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Prototyping to Validate a Big Idea at Getaround
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Fast, Cheap and In Control: Testing the Market for a New Kind of Car
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I (Heart) Ugly
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Secrets of Rapid Mobile App Development
11:00 AM - 11:30 AM
Morning Break
11: 30 AM - 1:00 PM
Late Morning Talks
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On the Way to Lean Startup: Curvy and Working it Out
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Failure is Great and Other Myths About Adopting Lean Startup
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How Engineers Embrace Lean Startup
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We Went to West Africa and Learned Our Key Assumptions Were Wrong
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Moving Fast While Caring About Design at Hipmunk
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Testing MVPs with Crowdfunding
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Making Decisions By Ignoring Sales Metrics
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Lean Content: Testing Marketing Copy (Instead of Spinning Your Wheels)
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10,000 Startups
1:00 PM - 2:20 PM
Lunch at the InterContintental
2:20 PM - 3:45 PM
Early Afternoon Talks
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Running a Lean Startup Sales Process
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Bonfire of the Vanity Metrics: Numbers You're Still Using and Shouldn't
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Innovation Accounting in Practice
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Lean Marketing
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How To Run a 5 Whys (With Humans, Not Robots)
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The Challenge of Sustaining Disruptive Innovation When You Meet Success
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Creating a Culture of Experimentation: Ideas and Best Practices
3:45 PM - 4:15 PM
Afternoon Break
4:15 PM - 5:30 PM
Late Afternoon Talks
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One Year Later: Dropbox Answers Your Questions
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Making the Call on a Platform Pivot
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One Year Later: Lessons from Votizen
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What I Learned: A Report from the Weekend Winner
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A Conversation with Marc Andreessen
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Closing Remarks
5:30 PM - 6:30 PM